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MKTG (with Marketing CourseMate Printed Access Card)
MKTG (with Marketing CourseMate Printed Access Card)
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Author Charles W. Lamb,Joe F. Hair,Carl McDaniel
Manufacturer South-Western College Pub
PublicationDate 2012-03-02

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Created through a "student-tested, faculty-approved" review process with direct input from students and faculty, *MKTG6* is an engaging and accessible solution to accommodate the diverse lifestyles of today's learners. *MKTG6* employs up-to-date, relevant examples from a wide range of independent upstarts and larger companies students love. *MKTG6* also offers a dynamic range of web-based review and testing products to facilitate today's on-the-go lifestyle.

Author Charles W. Lamb,Joe F. Hair,Carl McDaniel
Binding Paperback
EAN 9781133190110
Edition 6
IsEligibleForTradeIn 1
ISBN 1133190111
Label South-Western College Pub
Manufacturer South-Western College Pub
NumberOfItems 1
NumberOfPages 416
ProductGroup Book
PublicationDate 2012-03-02
Publisher South-Western College Pub
SKU NL9781133190110
Studio South-Western College Pub
Title MKTG (with Marketing CourseMate Printed Access Card)
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